Cuesta Verde

Cuesta Verde

Admittedly I had quite a bit of trouble with this one. In fact I’ll likely revisit this one, but in the meantime I still wanted to post something this week, especially since I took a bit of a vacation last week. So I give you Cuesta Verde, the housing plan from Poltergeist.

Sketch

Color Palette

I have a terrified place in my heart for Poltergeist ever since my uncles made me watch it at the tender age of five or six. So while working on my series of terrifying real estate choices I knew I had to do Cuesta Verde.

Poltergeist Movie Poster

The problem with Cuesta Verde is that it’s not terribly recognizable; in fact the most visually recognizable thing about Poltergeist is that poster with Carol Ann sitting in front of the TV. As a kid I was terrified of when the TV went to snow. Thanks to all TV’s going digital children will never have to fear snow again. So even though I wanted to focus on Cuesta Verde I knew I had to make sure I got the TV in there. My first thought was to look in the front window at Carol Ann watching TV, but it just wasn’t working. Also, the 80′s isn’t a pretty decade for interior design, or taste in general.

So I decided that it would be fun to give it a classic TV ad feel. I didn’t want to rewind time all the way back to the 50′s, that would be a little to far removed from the actual movie, so I just went back a decade, to the 70′s. I put the whole family in front of the TV like in the classic TV ads, but I wanted the added chaos of film.

Sketch

Even with all of the various sketches I did of the family around the TV I still had two other issues I had to resolve. The first was the snow. In the movie Carol Ann is the only one watching the snow, mainly because she’s communicating with the dead, but why would a family want to watch snow? That’s when I decided that Dad would be adjusting the rabbit ears (something else that will mean nothing to people born after 1985). I also still needed to reference Cuesta Verde itself, because otherwise it’s just an ad for a television. The insert was the perfect way to show the house, which in context is actually perfectly recognizable, with the family.

All in all it’s not too bad, I like the resolutions I came up with but I feel there needs to be a bit more refinement. Now that I have a better idea of what I want it to look like I think I can do a better job with the illustration itself. I still need a tag line though. I couldn’t come up with anything good for this, although I’d love to somehow incorporate There Here in it. Suggestions are welcome ’cause I am a bit stumped with this one.